Basic Marketing by William D. Perreault (Hardcover - McGraw-Hill ...
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The textbook, Basic Marketing, by Perreault, Cannon and McCarthy, available in Digital. Published by...
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The textbook, Basic Marketing, by Perreault, Cannon and McCarthy, available in Digital. Published by: McGraw-Hill Publishing Company. Edition: 17TH. ISBN10: 0073381055. ISBN13: 9780073381053. Ships directly from the vendor. Not a marketplace or...
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The textbook, Basic Marketing, by Perreault, Cannon and McCarthy, available in Hardback. Published b...
- product
The textbook, Basic Marketing, by Perreault, Cannon and McCarthy, available in Hardback. Published by: McGraw-Hill Publishing Company. Edition: 17TH. ISBN10: 0073381055. ISBN13: 9780073381053. Ships directly from the vendor. Not a marketplace or...
Basic Marketing 17e builds on the foundation pillars of previous editions ? the four Ps framework, m...
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Basic Marketing 17e builds on the foundation pillars of previous editions ? the four Ps framework, managerial orientation, and strategy planning focus. The Perreault franchise was the pioneer of the "four Ps" in the introductory marketing course. The unif
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Author : ,Charles Fishman Publisher : Penguin (Non-Classics) Year : 2006 Binding : Paperback Pages : 336 Edition : EAN : 9780143038788
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