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Nuts! by Kevin Freiberg (Paperback - Reprint)
 

Nuts! by Kevin Freiberg (Paperback - Rep...

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Nuts! by Kevin Freiberg (Paperback - Reprint)
Twenty-five years ago, Herb Kelleher reinvented air travel when he founded Southwest Airlines, where the planes are painted like killer whales, a typical company maxim is "Hire people with a sense of humor," and in-flight meals are never served--just sixty million bags of peanuts a year. By sidestepping "reengineering," "total quality management," and other management philosophies and employing its own brand of business success, Kelleher's airline has turned a profit for twenty-four consecutive years and seen its stock soar 300 percent since 1990.Today, Southwest is the safest airline in the world and ranks number one in the industry for service, on-time performance, and lowest employee turnover rate; and Fortune magazine has twice ranked Southwest one of the ten best companies to work for in America. How do they do it?With unlimited access to the people and inside documents of Southwest Airlines, authors Kevin and Jackie Freiberg share the secrets behind the greatest success story in commercial aviation. Read it and discover how to transfer the Southwest inspiration to your own business and personal life.

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Yahoo! Web Analytics by Dennis R. Mortensen (Paperback - Sybex Inc)
 

Yahoo! Web Analytics by Dennis R. Morten...

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Yahoo! Web Analytics by Dennis R. Mortensen (Paperback - Sybex Inc)
In a book that includes a thirty-two-page color insert and shows readers how to use Yahoo!'s free Web-site analytics tool, the author offers step-by-step instructions on customizing tracking codes, evaluating enterprise and pay-per-click campaigns, tracking custom fields and internal search, effectively using data-visualization tools, and more. Original.

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How to Buy, Sell, & Profit on eBay by Adam Ginsberg (Paperback - Perennial)
 

How to Buy, Sell, & Profit on eBay b...

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How to Buy, Sell, & Profit on eBay by Adam Ginsberg (Paperback - Perennial)

Armed with just a computer and 1,000 pounds of excess inventory, Adam Ginsberg turned a small local billiards shop into a multi-million-dollar international business virtually overnight.By 2002 Ginsberg was eBay's number one new seller and quickly achieved the status of eBay Titanium PowerSeller.

With limitless potential, rapid business expansion, and financial independence, you too can become a "top seller" by using Ginsberg's proven model for success. Not only will he share his personal secrets garnered from years of cracking the eBay code but he'll also provide fun anecdotes that will enlighten and inspire.

So, if you're taking a current business to the next level or just getting started, entrepreneurs, small-business owners, and sellers alike must have this ultimate eBay money-making guide.

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Great Jobs for Psychology Majors by Julie Degalan (Paperback - McGraw-Hill)
 

Great Jobs for Psychology Majors by Juli...

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Great Jobs for Psychology Majors by Julie Degalan (Paperback - McGraw-Hill)

Answers your question "What can I do with a major in psychology?"

It isn't always obvious what your college major can offer to the workplace. Great Jobs for Psychology Majors helps you explore the possibilities your major creates and provides:

  • Guidance on how to present a psychology major as a workplace asset during an interview
  • A primer on how to conduct a job search
  • Ways to use your major in the real world

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How To Sell Antiques And Collectibles On Ebay . . . And Make A Fortune! by Dennis L. Prince (Paperba
 

How To Sell Antiques And Collectibles On...

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How To Sell Antiques And Collectibles On Ebay . . . And Make A Fortune! by Dennis L. Prince (Paperba

Dennis Prince teams up with antique and collectible expert Lynn Dralle to provide all the information necessary to reap the huge benefits of selling antiques and collectibles on eBay. Written by an eBay Power Seller whose earnings topped $20,000 a month, this book helps you:

  • Research types--and eras--of antiques and collectibles
  • Find the best merchandise
  • Use language that gets buyers to pay the most for the seller's items
  • Price strategically. . . and much more!

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How To Make Money Selling Stocks Short by William J. O'Neil (Paperback - John Wiley & Sons Inc)
 

How To Make Money Selling Stocks Short b...

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How To Make Money Selling Stocks Short by William J. O'Neil (Paperback - John Wiley & Sons Inc)
There are two sides to everything, except the stock market. In the stock market there is only one side—the right side. In certain market conditions, selling short can put you on the right side, but it takes real knowledge and market know-how as well as a lot of courage to assume a short position.

The mechanics of short selling are relatively simple, yet virtually no one, including most professionals, knows how to sell short correctly. In How to Make Money Selling Stocks Short, William J. O'Neil offers you the information needed to pursue an effective short selling strategy, and shows you—with detailed, annotated charts—how to make the moves that will ultimately take you in the right direction.

From learning how to set price limits to timing your short sales, the simple and timeless advice found within these pages will keep you focused on the task at hand and let you trade with the utmost confidence.

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Launching Your Yahoo! Business by Frank F. Fiore (Paperback - Que Pub)
 

Launching Your Yahoo! Business by Frank ...

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Launching Your Yahoo! Business by Frank F. Fiore (Paperback - Que Pub)

You've made the decision to take your business online, but where do you go from here? Launching Your Yahoo! Business helps you do everything from creating a business plan to using basic marketing strategies to promote your business to managing a Yahoo! store. It also includes tips and warnings on how to avoid common pitfalls, as well as terms and directions to web resources for additional information. This book will show you how to put the "e" in e-commerce with a successful Yahoo! store.

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The Naked Truth by Margaret Heffernan (Hardcover - Jossey-Bass Inc Pub)
 

The Naked Truth by Margaret Heffernan (H...

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The Naked Truth by Margaret Heffernan (Hardcover - Jossey-Bass Inc Pub)
In this provocative book, Margaret Heffernan, former CEO and Fast Company contributor, fuses her own experience with that of hundreds of women to identify the biggest challenges and the best solutions that women face today. From VPs of Fortune 100 companies to entrepreneurs to women just starting their careers, she traces the patterns and themes underlying women's power, choices, love, sex, money, and many other vital topics for working women. Without sugar-coating the facts, preaching, or oversimplifying, she offers solutions and shares the truth about the working world: women's choices are limited, you can't have it all, women do work differently from men and, yes, it is possible to find success amidst all of this and feel good about it.

"Finally! A book that exposes the masculine myths about what it takes to be effective in business and helps women reclaim the relational intelligence we have been taught to ignore. A must-read for all women who want to increase their power and influence in the workplace-especially those who are thinking of leaving because they are tired of the corporate gamesmanship that requires splitting themselves into a 'work me' and a 'home me.'"
-Joyce K. Fletcher, professor of management, Simmons School of Management, Boston, Massachusetts

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