The Little Blue Book of Advertising by Steve Lance (Hardcover - P...

The Little Blue Book of Advertising by Steve Lance (Hardcover - Portfolio) The Little Blue Book of Advertising by Steve Lance (Hardcover - Portfolio)
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Little Blue Book of Advertising [Used]

The textbook, Little Blue Book of Advertising, by Lance, available in Hardback. Published by: Pengui...

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The textbook, Little Blue Book of Advertising, by Lance, available in Hardback. Published by: Penguin Group (USA) Inc.. Edition: . ISBN10: 1591841240. ISBN13: 9781591841241. Ships directly from the vendor. Not a marketplace or backordered item. Our...
 

The Little Blue Book of Advertising: 52 Small ...

Pages: 288, Edition: illustrated edition, Hardcover, Portfolio Hardcover

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Pages: 288, Edition: illustrated edition, Hardcover, Portfolio Hardcover
 

The Little Blue Book of Advertising: Fifty-Two ...

This new bible for creating more powerful advertising is a short, fun-to-read, practical book that f...

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This new bible for creating more powerful advertising is a short, fun-to-read, practical book that features 52 ideas that relate to day-to-day problems in the advertising realm. Each idea provides real examples and an innovative, sometimes blunt,...
 

The Little Blue Book of Advertising: 52 Small ...

Pages: 288, Edition: illustrated edition, Hardcover, Portfolio Hardcover

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Pages: 288, Edition: illustrated edition, Hardcover, Portfolio Hardcover
 
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The Little Blue Book of Advertising: 52 Small ...

All of you know some of this. Some of you know all of this. All of us forget some of this most of th...

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All of you know some of this. Some of you know all of this. All of us forget some of this most of the time. Its mostly a helluva lot of common sense. But as Steves seventh ...
 

The Little Blue Book of Advertising: Fifty-two ...

Hardcover This new bible for creating more powerful advertising is a short, fun-to-read, practical b...

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Hardcover This new bible for creating more powerful advertising is a short, fun-to-read, practical book that features 52 ideas that relate to day-to-day problems in the advertising realm. Each idea provides real examples and an innovative, sometimes...
 
 
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The textbook, Little Blue Book of Advertising, by Lance, available in Hardback. Published by: Penguin Group (USA) Inc.. Edition: . ISBN10: 1591841240. ISBN13: 9781591841241. Ships directly from the vendor. Not a marketplace or backordered item. Our used books are hand inspected and in very good condition.

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John J. Wild is Professor of Business and Vilas Research Scholar at The University of Wisconsin at Madison, where he also received his Ph.D. He has received numerous teaching awards at Wisconsin as well as from Michigan State University. He is a frequen