Cotton Cordell Wally Diver Lure - Model CD6 - Chartreuse Perch

Cotton Cordell Wally Diver Lure - Model CD6 - Chartreuse Perch

Legendary profile and action the Wally Diver was the first true walleye crankbait. Cotton Cordell's Wally Diver are as deadly as ever. The smaller, junior size Wally Diver features an 8 lb. test line and will easily cast on spinning or light... more

$6.49

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Cotton Cordell Wally Diver Lure - Model CD5 - Chartreuse Perch

Cotton Cordell Wally Diver Lure - Model CD5 - Chartreuse Perch

Legendary profile and action the Wally Diver was the first true walleye crankbait. Cotton Cordell's Wally Diver are as deadly as ever. The smaller, junior size Wally Diver features an 8 lb. test line and will easily cast on spinning or light... more

$6.49

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Cotton Cordell Wally Diver Lure - Model CD5 - Kryptonite

Cotton Cordell Wally Diver Lure - Model CD5 - Kryptonite

Legendary profile and action the Wally Diver was the first true walleye crankbait. Cotton Cordell's Wally Diver are as deadly as ever. The smaller, junior size Wally Diver features an 8 lb. test line and will easily cast on spinning or light... more

$6.49

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CRD Wally Diver- Chartreuse - Color, Chartreuse, Chartreuse Perch

CRD Wally Diver- Chartreuse - Color, Chartreuse, Chartreuse Perch

The Wally Diver has proven that its slender profile and tight wiggle produce big walleye and bass. It's very effective on the Great Lakes. Its tight compact action increases hooksets and is equally effective whether cast or trolled. Size: 3 1/8-Inch.... more

$8.19

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Cotton Cordell Wally Diver, Fl Red/Black

Cotton Cordell Wally Diver, Fl Red/Black

The Cotton Cordell Wally Diver is one of the legendary walleye lures of all time. The proven slender profile and tight wiggle make it a go-to for walleye anglers everywhere. Two sizes are available, the 2.5-inch CD5 and the 3-1/8-inch CD6. The CD5... more

$6.99

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Cotton Cordell Suspending Wally Diver 1/2 oz Fishing Lure - White/Black Tiger

Cotton Cordell Suspending Wally Diver 1/2 oz Fishing Lure - White/Black Tiger

The Suspending Wally Diver is unique in that it reaches depths of 20 feet when trolled and teases fish by sitting motionless on the pause Durable Cordell construction and top quality components make the Suspending Wally Diver a top walleye producer... more

$7.95

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CRD WALLY DIVER- FLR RED/ BLK - Color, Fluarescent Red Back

CRD WALLY DIVER- FLR RED/ BLK - Color, Fluarescent Red Back

The Wally Diver has proven that its slender profile and tight wiggle produce big walleye and bass. It's very effective on the Great Lakes. Its tight compact action increases hooksets and is equally effective whether cast or trolled. more

$6.29

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Cotton Cordell Wally Diver Fishing Lure - Wonderbread - 2 1/2 in

Cotton Cordell Wally Diver Fishing Lure - Wonderbread - 2 1/2 in

The Cotton Cordell Wally Diver has proven that its slender profile and tight wiggle produce big walleye and bass. It's very effective on the Great Lakes. Its tight compact action increases hooksets and is equally effective whether cast or trolled. The... more

$12.13

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Cotton Cordell Wally Diver Fishing Lure - Gold/Black - 3 1/8 in

Cotton Cordell Wally Diver Fishing Lure - Gold/Black - 3 1/8 in

The Cotton Cordell Wally Diver has proven that its slender profile and tight wiggle produce big walleye and bass. It's very effective on the Great Lakes. Its tight compact action increases hooksets and is equally effective whether cast or trolled. The... more

$11.70

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Cotton Cordell Jointed Wally Diver Fishing Lure - Super Shad

Cotton Cordell Jointed Wally Diver Fishing Lure - Super Shad

Cotton Cordell's most popular walleye lure, the Wally Diver, has added kick to its step with the introduction of the Jointed Wally Diver. Like the original, the 2 3/4 in, 1/4 oz Jointed Wally Diver gets down in a hurry and has a tight wiggling action.... more

$13.12

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Shimano Talora Wireline 2-Pc. Trolling Rod

Shimano Talora Wireline 2-Pc. Trolling Rod

Shimano Talora Wireline 2-Pc. Trolling Rod is wireline tough! From downrigger to dipsy diver, planer board and wireline to leadcore fishing the Talora Wireline Rod has got you covered! Durable, and extremely effective at going after gamefish, the... more

$139.99 $90.99

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Jensen Jet Diver Size 20 CrysFire Tiger

Jensen Jet Diver Size 20 CrysFire Tiger

Jensen Jet Diver Size 20 CrysFire Tiger more

$10

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Luhr Jensen Jet Diver Lure - 4" - Metallic Blue

Luhr Jensen Jet Diver Lure - 4" - Metallic Blue

One of the hottest trolling systems on the Great Lakes for getting your lure down into the strike zone. The Luhr Jensen Jet Diver� features a buoyant body that floats at rest, then takes your lure to a predetermined depth once you begin your troll. Can... more

$10.99

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Wally Marshall Solo Series Rod

Wally Marshall Solo Series Rod

Designed for the most demanding crappie anglers that use only one rod to target crappie year-round, these two-piece rods are constructed to Wally Marshall's highest quality standards. The Solo Series is designed with the reel seat located on the end of... more

$59.95

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Lew's Wally Marshall WMR5 Crappie Reel

Lew's Wally Marshall WMR5 Crappie Reel

Wally Marshall and Lew's designed this powerful little reel for tightline trolling and jigging in heavy cover for year-round crappie fishing. The model WMR5 crappie reel is designed from scratch and really is a scaled-down casting reel with true free... more

$24.95

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Luhr Jensen Dipsy Diver

Luhr Jensen Dipsy Diver

The special round shape and the resulting multi-directional feature sets the Luhr Jensen Dipsy Diver apart from all other divers and planers. A shift left or right, as indicated on the base plate, will cause the diver to track to port or starboard,... more

$24.34 $12.96

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Shimano TDR 8' Trolling Rod

Shimano TDR 8' Trolling Rod

Shimano's proven TDR Trolling series will continue as a mainstay for those anglers looking for a rod to match with their downriggers, dipsy divers or other trolling applications. more

$38

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Lews Wally Marshall Pro 12ft Spinning Rod

Lews Wally Marshall Pro 12ft Spinning Rod

Lews Wally Marshall Pro 12ft Spinning Rod more

$61.69

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jcpenney

(25,000+)
Lews Wally Marshall Pro Spinning Rod

Lews Wally Marshall Pro Spinning Rod

Lews Wally Marshall Pro Spinning Rod more

$49.89

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jcpenney

(25,000+)
Lews Wally Marshall Pro Spinning Rod

Lews Wally Marshall Pro Spinning Rod

Lews Wally Marshall Pro Spinning Rod more

$64.89

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jcpenney

(25,000+)
Cotton Cordell Wally Diver Lure - Model CD5 - Chrome/Blue Back

Cotton Cordell Wally Diver Lure - Model CD5 - Chrome/Blue Back

Legendary profile and action the Wally Diver was the first true walleye crankbait. Cotton Cordell's Wally Diver are as deadly as ever. The smaller, junior size Wally Diver features an 8 lb. test line and will easily cast on spinning or light... more

$6.49

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Cotton Cordell Wally Diver Lure - Model CD6 - Gold Perch

Cotton Cordell Wally Diver Lure - Model CD6 - Gold Perch

Legendary profile and action the Wally Diver was the first true walleye crankbait. Cotton Cordell's Wally Diver are as deadly as ever. The smaller, junior size Wally Diver features an 8 lb. test line and will easily cast on spinning or light... more

$6.49

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Cotton Cordell Wally Diver Lure - Model CD5 - Golden Shiner

Cotton Cordell Wally Diver Lure - Model CD5 - Golden Shiner

Legendary profile and action the Wally Diver was the first true walleye crankbait. Cotton Cordell's Wally Diver are as deadly as ever. The smaller, junior size Wally Diver features an 8 lb. test line and will easily cast on spinning or light... more

$6.49

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Cotton Cordell Wally Diver Lure - Model CD6 - Chrome/Black Back

Cotton Cordell Wally Diver Lure - Model CD6 - Chrome/Black Back

Legendary profile and action the Wally Diver was the first true walleye crankbait. Cotton Cordell's Wally Diver are as deadly as ever. The smaller, junior size Wally Diver features an 8 lb. test line and will easily cast on spinning or light... more

$6.49

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Cotton Cordell Wally Diver Lure - Model CD5 - Eriedescent

Cotton Cordell Wally Diver Lure - Model CD5 - Eriedescent

Legendary profile and action the Wally Diver was the first true walleye crankbait. Cotton Cordell's Wally Diver are as deadly as ever. The smaller, junior size Wally Diver features an 8 lb. test line and will easily cast on spinning or light... more

$6.49

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Cotton Cordell Jointed Wally Diver 1/4 oz Fishing Lure - Chartreuse/Red Head (Green/Red Head)

Cotton Cordell Jointed Wally Diver 1/4 oz Fishing Lure - Chartreuse/Red Head (Green/Red Head)

Cotton Cordell's most popular walleye lure, the Wally Diver, has added kick to its step with the introduction of the Jointed Wally Diver The Jointed Wally Diver gets down in a hurry and has a tight wiggling action. However, the jointed body adds motion... more

$7.95

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CRD Wally Diver- CHR/ Black BK - Color, Chrome Black Back, Grey/Black Back

CRD Wally Diver- CHR/ Black BK - Color, Chrome Black Back, Grey/Black Back

The Wally Diver has proven that its slender profile and tight wiggle produce big walleye and bass. It's very effective on the Great Lakes. Its tight compact action increases hooksets and is equally effective whether cast or trolled. Size: 1/4 oz.... more

$7.95

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Cotton Cordell Wally Diver 1/4 oz Fishing Lure - Chrome Chartreuse

Cotton Cordell Wally Diver 1/4 oz Fishing Lure - Chrome Chartreuse

The Wally Diver has proven that its slender profile and tight wiggle produce big walleye and bass It's very effective on the Great Lakes. Its tight compact action increases hooksets and is equally effective whether cast or trolled The Wally Diver... more

$6.62

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Cotton Cordell Wally Diver 1/2 oz. Fishing Lure - Chrome Chartreuse

Cotton Cordell Wally Diver 1/2 oz. Fishing Lure - Chrome Chartreuse

The Cotton Cordell Wally Diver is easily cast on spinning or light baitcasting equipment and exhibits a rock with a roll action at all retrieve speeds. This lure attains depths of approximately 18' with 150' of 10 lbs in the water. The wally diver is... more

$8.99

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Cotton Cordell Wally Diver Fishing Lure - Fire Tiger - 3 1/8 in, Firetiger

Cotton Cordell Wally Diver Fishing Lure - Fire Tiger - 3 1/8 in, Firetiger

The Cotton Cordell Wally Diver has proven that its slender profile and tight wiggle produce big walleye and bass. It's very effective on the Great Lakes. Its tight compact action increases hooksets and is equally effective whether cast or trolled. The... more

$9.74

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Cotton Cordell Wally Diver, Perch

Cotton Cordell Wally Diver, Perch

The Cotton Cordell Wally Diver has proven that its slender profile and tight wiggle produce big walleye and bass. It's very effective on the Great Lakes. Its tight compact action increases hooksets and is equally effective whether cast or trolled.... more

$6.62

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Cotton Cordell Wally Diver Lure - Model CD5 - Sparkle Firetiger

Cotton Cordell Wally Diver Lure - Model CD5 - Sparkle Firetiger

Legendary profile and action the Wally Diver was the first true walleye crankbait. Cotton Cordell's Wally Diver are as deadly as ever. The smaller, junior size Wally Diver features an 8 lb. test line and will easily cast on spinning or light... more

$6.49

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Cotton Cordell Wally Diver Triple Threat Fishing Lures, Multi-Color

Cotton Cordell Wally Diver Triple Threat Fishing Lures, Multi-Color

Top selling color patterns and size. No walleye angler should ever be without these legendary fish-catchers. Three Wally Divers walleyes can't resist CD5 Wally Diver (2 1/2, 1/4 oz) - Chartreuse Perch CD5 Wally Diver (2 1/2in, 1/4 oz) - Chrome/ Black... more

$11.99

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CRD Wally Diver- CHR/ Black BK - Color, Chrome Black Back, Grey/Black Back

CRD Wally Diver- CHR/ Black BK - Color, Chrome Black Back, Grey/Black Back

The Wally Diver has proven that its slender profile and tight wiggle produce big walleye and bass. It's very effective on the Great Lakes. Its tight compact action increases hooksets and is equally effective whether cast or trolled. Size: 3 1/8-Inch.... more

$8.29

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Cotton Cordell Wally Diver Lure - Model CD5 - Chrome/Black Back

Cotton Cordell Wally Diver Lure - Model CD5 - Chrome/Black Back

Legendary profile and action the Wally Diver was the first true walleye crankbait. Cotton Cordell's Wally Diver are as deadly as ever. The smaller, junior size Wally Diver features an 8 lb. test line and will easily cast on spinning or light... more

$6.49

go to store
Cotton Cordell Wally Diver Lure - Model CD5 - Gold Perch

Cotton Cordell Wally Diver Lure - Model CD5 - Gold Perch

Legendary profile and action the Wally Diver was the first true walleye crankbait. Cotton Cordell's Wally Diver are as deadly as ever. The smaller, junior size Wally Diver features an 8 lb. test line and will easily cast on spinning or light... more

$6.49

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CRD Susp WLY DVR- CHA/ BLU TGR - Color, Chartreuse Blue Tiger

CRD Susp WLY DVR- CHA/ BLU TGR - Color, Chartreuse Blue Tiger

The Wally Diver has proven that its slender profile and tight wiggle produce big walleye and bass. It's very effective on the Great Lakes. Its tight compact action increases hooksets and is equally effective whether cast or trolled. Size: 3 1/8-Inch,... more

$10.93

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Cotton Cordell Wally Diver Fishing Lure - Special Perch - 2 1/2 in

Cotton Cordell Wally Diver Fishing Lure - Special Perch - 2 1/2 in

The Cotton Cordell Wally Diver has proven that its slender profile and tight wiggle produce big walleye and bass. It's very effective on the Great Lakes. Its tight compact action increases hooksets and is equally effective whether cast or trolled. The... more

$12.47

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Cotton Cordell Wally Diver Fishing Lure - Chartreuse/Red Eye - 2 1/2 in

Cotton Cordell Wally Diver Fishing Lure - Chartreuse/Red Eye - 2 1/2 in

The Cotton Cordell Wally Diver has proven that its slender profile and tight wiggle produce big walleye and bass. It's very effective on the Great Lakes. Its tight compact action increases hooksets and is equally effective whether cast or trolled. The... more

$8.22

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Cotton Cordell Jointed Wally Diver Fishing Lure - Chartreuse/Red Eye

Cotton Cordell Jointed Wally Diver Fishing Lure - Chartreuse/Red Eye

Cotton Cordell's most popular walleye lure, the Wally Diver, has added kick to its step with the introduction of the Jointed Wally Diver. Like the original, the 2 3/4 in, 1/4 oz Jointed Wally Diver gets down in a hurry and has a tight wiggling action.... more

$12.20

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