Yo-Zuri 3DB Prop - Prism Silver Black

Yo-Zuri 3DB Prop - Prism Silver Black

Yo-Zuri's 3DB Prop utilizes a polycarbonate prop for a unique sound and long life. The 3DB Prop creates a commotion with large airplane blades that displace more water. Other features include an internal cadence rattle and noisy BBs, plus an injured... more

$9.99

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Yo-Zuri Bonita - 8-1/4'' - Purple Black

Yo-Zuri Bonita - 8-1/4'' - Purple Black

With upgraded features and a lower price point, the Yo-Zuri Bonita incorporates Yo-Zuri's patented color-change technology on the top of the bait and a smooth scale pattern on the sides, plus extra-large eyes. The unique color combination and... more

$35.99

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Yo-Zuri Pin's Minnow Floating Hardbaits - 2'' - Rainbow Trout

Yo-Zuri Pin's Minnow Floating Hardbaits - 2'' - Rainbow Trout

A worldwide best seller, the Yo-Zuri Pin's Minnow Series� has been fooling fish for over 2 decades. Its popularity comes from its deadly versatility: a Pin's Minnow can be cast or trolled as needed, and its tight wiggling action is known to provoke a... more

$8.99

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Yo-Zuri Ultra Lens Aurora Squid Jig - 3-1/2'' - Pink

Yo-Zuri Ultra Lens Aurora Squid Jig - 3-1/2'' - Pink

For that "injured baitfish" look that brings squid darting in for the kill, it's hard to beat a Yo-Zuri Ultra Lens Aurora� Squid Jig. Its brilliant holographic internal prism finish combines with Yo-Zuri's proprietary "Dimpled-Lens" body to perfectly... more

$6.99

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Yo-Zuri H.D. CARBON 30YD DISAPPEARING PINK

Yo-Zuri H.D. CARBON 30YD DISAPPEARING PINK

DISCONTINUED more

$54.73

FREE shipping

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Yo-Zuri HD Fluorocarbon Leader Pink 100Lb 30Yds, HD100LB-DP

Yo-Zuri HD Fluorocarbon Leader Pink 100Lb 30Yds, HD100LB-DP

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$50.12 $42.13

FREE shipping

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Yo-Zuri Ultra Lens Aurora Squid Jig - 3-1/2'' - Luminous Green

Yo-Zuri Ultra Lens Aurora Squid Jig - 3-1/2'' - Luminous Green

For that "injured baitfish" look that brings squid darting in for the kill, it's hard to beat a Yo-Zuri Ultra Lens Aurora� Squid Jig. Its brilliant holographic internal prism finish combines with Yo-Zuri's proprietary "Dimpled-Lens" body to perfectly... more

$6.99

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Yo-Zuri HD 40LB DP Fluorocarbon Fishing Line HD 40# Disappearing Pink 30 Yards

Yo-Zuri HD 40LB DP Fluorocarbon Fishing Line HD 40# Disappearing Pink 30 Yards

This Yo-Zuri product is made of fluorocarbon for durability all year. more

$24.23 $19.99

FREE shipping

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Yo-Zuri Ultra Lens Aurora Squid Jig - 3-1/2'' - Green

Yo-Zuri Ultra Lens Aurora Squid Jig - 3-1/2'' - Green

For that "injured baitfish" look that brings squid darting in for the kill, it's hard to beat a Yo-Zuri Ultra Lens Aurora� Squid Jig. Its brilliant holographic internal prism finish combines with Yo-Zuri's proprietary "Dimpled-Lens" body to perfectly... more

$6.99

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Yo-Zuri 3DS Minnow - Luminescent Aurora Chartreuse

Yo-Zuri 3DS Minnow - Luminescent Aurora Chartreuse

The Yo-Zuri 3DS Minnow� is a tournament-level hardbait with a tight wiggle action when fished with a straight retrieve. Fished with a twitch-and-pause retrieve style, this flat-sided lure has an erratic action game fish just can't resist. Other... more

$8.99

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Yo-Zuri 3D Inshore Pencil - Silver Black

Yo-Zuri 3D Inshore Pencil - Silver Black

As the ultimate topwater bait for the back bays and shallow areas of estuaries and sloughs, the Yo-Zuri 3D Inshore Pencil is a flashy, lipless minnow-shaped surface lure that delivers a deadly walk-the-dog motion with minimal effort, drawing in hungry... more

$8.99

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Yo-Zuri 3DS Series Popper - Holographic Gold Black

Yo-Zuri 3DS Series Popper - Holographic Gold Black

The Yo-Zuri 3DS� Series Popper was created to fool even finicky game fish. Its smaller profile is combined with a short-lipped popper cup to create surface activity that fools 'em all. A feathered treble with holographic mylar tinsel tail mimics the... more

$8.99

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Yo-Zuri 3DB Pencil - Prism Silver Blue

Yo-Zuri 3DB Pencil - Prism Silver Blue

Yo-Zuri's 3DB Pencil is so easy to use, you'll be walking-the-dog in no time! The lure features an internal cadence rattle and noise making BBs. Game fish are attracted to this lure's injured "red eye" appearance. Patented Wave-Motion Ribs increase... more

$9.99

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Yo-Zuri 3DB Vibe - Prism Tennessee Shad

Yo-Zuri 3DB Vibe - Prism Tennessee Shad

The 3DB Vibe� from Yo-Zuri combines the attributes of Yo-Zuri's Classic Rattlin' Vibe along with a patented 3D prism finish and Wave Motion Technology. Ideal for a variety of fishing conditions, the 3DB Vibe excels as a search bait, allowing you to... more

$9.99

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Yo-Zuri Snap Beans Crankbait - Tennessee Shad

Yo-Zuri Snap Beans Crankbait - Tennessee Shad

Even big fish eagerly snap up small prey when the opportunity comes. That's why the Yo-Zuri Snap Beans� Crankbait should never be dismissed as a presentation option especially when "matching the hatch" is critical, but also when prey is scarce where... more

$5.49

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Yo-Zuri 3DB Pencil - Bone

Yo-Zuri 3DB Pencil - Bone

Yo-Zuri's 3DB Pencil is so easy to use, you'll be walking-the-dog in no time! The lure features an internal cadence rattle and noise making BBs. Game fish are attracted to this lure's injured "red eye" appearance. Patented Wave-Motion Ribs increase... more

$9.99

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Yo-Zuri Crystal 3D Minnow Jointed Deep Diver - Sardine

Yo-Zuri Crystal 3D Minnow Jointed Deep Diver - Sardine

The Crystal 3D Minnow� Jointed Deep Diver from Yo-Zuri sports the patented prism 3D finish that reflects all subsurface light for maximum optimum visibility even at maximum depths and speeds. A highly effective trolling bait, this lure displays a wide... more

$14.99

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Yo-Zuri 3DB Pencil - Prism Ayu

Yo-Zuri 3DB Pencil - Prism Ayu

Yo-Zuri's 3DB Pencil is so easy to use, you'll be walking-the-dog in no time! The lure features an internal cadence rattle and noise making BBs. Game fish are attracted to this lure's injured "red eye" appearance. Patented Wave-Motion Ribs increase... more

$9.99

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Duel Yo-Zuri Shad Bait - 8''- Pearl Holographic Shad

Duel Yo-Zuri Shad Bait - 8''- Pearl Holographic Shad

The Duel Yo-Zuri Shad Bait helps you catch more fish, more often. This premium shad fishing bait boasts proprietary polycarbonate construction, and an internationally patented weight transfer system. The Duel Yo-Zuri Shad Bait enhances casting distance... more

$11.99

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Yo-Zuri Pin's Minnow Floating Hardbaits - 3-1/2'' - Brown Trout

Yo-Zuri Pin's Minnow Floating Hardbaits - 3-1/2'' - Brown Trout

A worldwide best seller, the Yo-Zuri Pin's Minnow Series� has been fooling fish for over 2 decades. Its popularity comes from its deadly versatility: a Pin's Minnow can be cast or trolled as needed, and its tight wiggling action is known to provoke a... more

$9.99

go to store
Yo-Zuri 3DS Minnow - 4'' - Holographic Ghost Shad

Yo-Zuri 3DS Minnow - 4'' - Holographic Ghost Shad

The Yo-Zuri 3DS Minnow� is a tournament-level hardbait with a tight wiggle action when fished with a straight retrieve. Fished with a twitch-and-pause retrieve style, this flat-sided lure has an erratic action game fish just can't resist. Other... more

$9.99

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Yo-Zuri Snap Beans Crankbait - Silver Black

Yo-Zuri Snap Beans Crankbait - Silver Black

Even big fish eagerly snap up small prey when the opportunity comes. That's why the Yo-Zuri Snap Beans� Crankbait should never be dismissed as a presentation option especially when "matching the hatch" is critical, but also when prey is scarce where... more

$5.49

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Yo-Zuri 3DB Shad - Prism Gold Black

Yo-Zuri 3DB Shad - Prism Gold Black

The Yo-Zuri 3DB Shad imitates a real shad's powerful, tight swimming action and has the traditional shad body profile. This lure is "suspending," making it highly versatile for different fishing techniques, such as trolling, jerkbait, plus cast and... more

$9.99

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Yo-Zuri 3DB Square Crank - Prism Bluegill

Yo-Zuri 3DB Square Crank - Prism Bluegill

With its strong, wide, wobbling action, The Yo-Zuri 3DB Square Crank makes an ideal shallow-water search lure. Its square lip design enhances this lure's built-in action. Great for early and late season fishing, the Square Crank has an injured... more

$9.99

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Yo-Zuri 3DS Series Popper - Holographic Clown

Yo-Zuri 3DS Series Popper - Holographic Clown

The Yo-Zuri 3DS� Series Popper was created to fool even finicky game fish. Its smaller profile is combined with a short-lipped popper cup to create surface activity that fools 'em all. A feathered treble with holographic mylar tinsel tail mimics the... more

$8.99

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Yo-Zuri Floating Mag Darter - 6-1/2'' - Bronze Shiner

Yo-Zuri Floating Mag Darter - 6-1/2'' - Bronze Shiner

The erratic action of a topwater, in a subsurface lure. That's what the Yo-Zuri Floating Mag Darter� hardbait brings to your big-fish arsenal. This unique floater-diver has an innovative "Inverted Cupped Face," like a topwater lure, but is designed to... more

$15.99

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Yo-Zuri Snap Beans Crankbait - Rainbow Trout

Yo-Zuri Snap Beans Crankbait - Rainbow Trout

Even big fish eagerly snap up small prey when the opportunity comes. That's why the Yo-Zuri Snap Beans� Crankbait should never be dismissed as a presentation option especially when "matching the hatch" is critical, but also when prey is scarce where... more

$5.49

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Yo-Zuri Snap Beans Crankbait - Silver Blue

Yo-Zuri Snap Beans Crankbait - Silver Blue

Even big fish eagerly snap up small prey when the opportunity comes. That's why the Yo-Zuri Snap Beans� Crankbait should never be dismissed as a presentation option especially when "matching the hatch" is critical, but also when prey is scarce where... more

$5.49

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Yo-Zuri 3DB Vibe - Prism Ayu

Yo-Zuri 3DB Vibe - Prism Ayu

The 3DB Vibe� from Yo-Zuri combines the attributes of Yo-Zuri's Classic Rattlin' Vibe along with a patented 3D prism finish and Wave Motion Technology. Ideal for a variety of fishing conditions, the 3DB Vibe excels as a search bait, allowing you to... more

$9.99

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Yo-Zuri Crystal 3D Shrimp - 3-1/2'' - New Penny Gold Flake

Yo-Zuri Crystal 3D Shrimp - 3-1/2'' - New Penny Gold Flake

The Yo-Zuri Crystal 3D Shrimp is a slow-sinking, hard-bodied lure designed to fool most inshore species. Made from a tough, proprietary polycarbonate material, it features a patented 3D Prism internal finish which produces a brilliant shine that... more

$9.99

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Yo-Zuri Floating Mag Darter - 6-1/2'' - Sardine

Yo-Zuri Floating Mag Darter - 6-1/2'' - Sardine

The erratic action of a topwater, in a subsurface lure. That's what the Yo-Zuri Floating Mag Darter� hardbait brings to your big-fish arsenal. This unique floater-diver has an innovative "Inverted Cupped Face," like a topwater lure, but is designed to... more

$15.99

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Yo-Zuri H.D. Carbon 100% Fluorocarbon Leader - 80 lb - Disappearing Pink

Yo-Zuri H.D. Carbon 100% Fluorocarbon Leader - 80 lb - Disappearing Pink

Yo-Zuri H.D. Carbon Fluorocarbon Leader maximizes the advantages of fluoro line. Features include incredible abrasion resistance, higher sensitivity, and superior knot strength. The leader is very soft and supple, and virtually disappears underwater.... more

$34.99

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Yo-Zuri Bonita - 6-3/4'' - Purple Black

Yo-Zuri Bonita - 6-3/4'' - Purple Black

With upgraded features and a lower price point, the Yo-Zuri Bonita incorporates Yo-Zuri's patented color-change technology on the top of the bait and a smooth scale pattern on the sides, plus extra-large eyes. The unique color combination and... more

$26.99

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Yo-Zuri Surface Cruiser Fishing Lure - Ghost Black - 6''

Yo-Zuri Surface Cruiser Fishing Lure - Ghost Black - 6''

The Yo-Zuri Surface Cruiser takes your fishing action straight to the top. Yo-Zuri's new and improved cruiser design, complete with patented color changing technology and extra-large eyes, results in a versatile inshore and offshore top water fishing... more

$15.99

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Yo-Zuri 3DB Crayfish - Prism Green

Yo-Zuri 3DB Crayfish - Prism Green

The 3DB Crayfish� from Yo-Zuri is a slow-sinking crayfish pattern, a favorite forage of largemouth bass. Along with its patented 3D Prism finish and Wave Motion Technology, this lure includes a realistic prism egg sac with UV properties. There's also a... more

$9.99

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Yo-Zuri 3DB Jerkbait - Prism Sexy Shad

Yo-Zuri 3DB Jerkbait - Prism Sexy Shad

The 3DB Jerkbait� from Yo-Zuri is a suspending lure with a minnow shape and the only jerkbait with flat sides, making it ideal for stop-and-go retrieves, or when used with a pause/jerk/pause fishing technique. The flat sides on this jerkbait make it... more

$9.99

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Yo-Zuri 3DB Square Crank - Prism Tennessee Shad

Yo-Zuri 3DB Square Crank - Prism Tennessee Shad

With its strong, wide, wobbling action, The Yo-Zuri 3DB Square Crank makes an ideal shallow-water search lure. Its square lip design enhances this lure's built-in action. Great for early and late season fishing, the Square Crank has an injured... more

$9.99

go to store
Yo-Zuri H.D. Carbon 100% Fluorocarbon Leader - 15 lb - Disappearing Pink

Yo-Zuri H.D. Carbon 100% Fluorocarbon Leader - 15 lb - Disappearing Pink

Yo-Zuri H.D. Carbon Fluorocarbon Leader maximizes the advantages of fluoro line. Features include incredible abrasion resistance, higher sensitivity, and superior knot strength. The leader is very soft and supple, and virtually disappears underwater.... more

$11.99

go to store
Duel Yo-Zuri Shad Bait - 6'' - Gold Black

Duel Yo-Zuri Shad Bait - 6'' - Gold Black

The Duel Yo-Zuri Shad Bait helps you catch more fish, more often. This premium shad fishing bait boasts proprietary polycarbonate construction, and an internationally patented weight transfer system. The Duel Yo-Zuri Shad Bait enhances casting distance... more

$11.99

go to store
Yo-Zuri 3DS Vibe - Holographic Tennessee Shad

Yo-Zuri 3DS Vibe - Holographic Tennessee Shad

The Yo-Zuri3DS Vibe� combines the attributes of Yo-Zuri's Classic Rattlin' Vibe series but has a smaller profile with a faster sinking action. The 3DS Vibe is suited to a variety of fishing conditions; however, this lure is most effective as a search... more

$8.99

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