Marketing of High-Technology Products and Innovations by Jakki J....

Marketing of High-Technology Products and Innovations by Jakki J. Mohr (Hardcover - Prentice Hall) Marketing of High-Technology Products and Innovations by Jakki J. Mohr (Hardcover - Prentice Hall)
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  • Marketing of High-Technolgy Products and Innovations, 3/e, provids a thorough overview of the issues high-tech marketers must... read more
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Marketing of High-Technolgy Products and Innovations, 3/e, provids a thorough overview of the issues high-tech marketers must address, this book provides a balance between conceptual discussions and examples; small and big business; products and services;
 
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Marketing of High-Technolgy Products and Innovations, 3/e, provids a thorough overview of the issues high-tech marketers must address, this book provides a balance between conceptual discussions and examples; small and big business; products and services;

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