Tag Heuer launched the original Carrera Chronograph in 1963 as a tribute to the epic road race known as the Carrera Panamericana. Though thoroughly updated, this modern version echoes the clean lines and sober elegance of the original. The large polished steel case holds a black dial with luminescent diamond-set hands, hand-applied indexes, and an automatic date display at the three o'clock hour. Three circular subdials display chronograph hours and minutes and small seconds. The dial is capped with a virtually scratch-proof sapphire crystal and framed by a black bezel with tachymeter readings. A fluted crown, identical to that on the original model, is designed for easy handling. This watch is showcased on a handsome and durable brushed steel bracelet with polished accents. Calibre 16 automatic chronograph movement, visible through the see-through caseback, delivers excellent precision. TAG Heuer traces its roots to the Swiss village of St-Imier where, in 1860, watchmaker Edouard Heuer opened his first shop. His vision was to create remarkable timepieces that pushed the envelope of innovation and precision. The company's reputation grew and Heuer's first patent for a chronograph mechanism in 1882 was followed by a long list of achievements: the first stopwatch accurate to 1/100 of a second, the first dashboard stopwatch for race cars, the first miniature electronic timekeeping device accurate to 1/1000th of a second, and the first automatic movement with a microrotor, to name just a few. Heuer's reputation for gold-standard precision earned the company the privilege of providing official timing services for a number of world-class competitive sporting events, including the Olympic Games, the FIS Ski World Cup, and the FIA Formula 1 World Championships. To this day, TAG Heuer maintains a close association with the world of competitive sports and enjoys a devoted following among sports celebrities and enthusiasts. In 1985, Heuer joined the TAG (Techniques D'Avant-Garde) group, and the TAG Heuer name and logo were created. Now one of the most recognized and sought-after watch brands in the world, TAG Heuer continues its reputation of innovative design and technological excellence.
